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1-800-Get-Rich Can Toll Free 800 Number Domains Pay Off?
The toll free number 1-800-Get-Rich belongs to the Resorts Casino Hotel in Atlantic City. Perfect vanity number for a casino, right? Well apparently not. Their website shows the actual numbers, 1-800-438-7424 for the marketing department of...

Before You Register a Domain Name for Your New Online Business...
Recently I made a mistake that may cost a great deal of traffic to my new web site. Let me explain... I studied so many books about Internet marketing over the last couple of years that I decided to start a new web site, and share my...

Double Your Revenues with Joint Ventures
The best way I know of to multiply your online results, such as doubling the size of your opt-in email list, or increasing your sales, is through the use of joint ventures. Joint ventures are partnerships created with other reputable...

How to Promote Affiliate Products Without a Website
How to Promote Affiliate Products if You Don't Have a Website Copyright 2004 Jude Wright Okay, you want to promote affiliate programs. You have one or two that you are very interested in. But - you don't have your website created yet and you don't...

What Do Affiliate Tracking Services Do?
Some affiliate programs design their own internal software to track affiliate referrals, calculate commissions, and process payments. It is far more common, though, for programs to outsource these functions to an affiliate tracking company. Knowing...

 
Google
"Boon or a Bust"

Every time you turn around it seems you see another affiliate
program which promises you vast riches. They give you all the
sales material you need and even throw in a free web page. How
can I loose, one might think. Everything is all set up for me,
and all I need is get a bigger PO Box to handle all the checks
that will roll in. Your web site will be carried by the search
engines, you have the "pre-written" ads ready to go - how can you
loose?

A few ads are placed here and there, and the responses "trickle
in" but there are few, if any sales. Time for a reality check.
If you have seen one affiliate web site for a particular product,
service or opportunity, you have seen them all. There are a
number of affiliate programs, which have thousands of people who
have bit. Why should a person go to your site when they know
from the URL (address of your web page) what it is already?

They won't. Am I saying that affiliate program don't work?
No - I am saying that the tools they provide "don't cut the
mustard". It is a proven marketing fact that it takes 5-7
exposures to your ad before someone might purchase from you. If
you have a "canned" web site, what are the odds of them coming
back to you to buy? Slim to none.

So how does a person who is serious about marketing an affiliate
program get you to buy from them? First, they "deep six" the
affiliate web site as their primary web contact, and create their
own. On their web site they provide content which is interesting
for anyone who stops by. They also change the content on a
regular basis to keep them coming back, and let them know when it
does change. They also provide a link to their affiliate web
site.

The next step is to try to get a listing on the search engines.
Now, think about this. There are most likely several thousand
people who have an identical web site to the one you get as an
affiliate. What do you think the odds are of someone "stumbling
across" your site when surfing the web? Again - slim to none.

But if you have your own site, your chances take a giant leap
forward. The link to your affiliate site is a minor part of your
web site, even though it is where you want them to eventually
wind up.

Now - can you use a site that is not your own


Dot VN, Inc. Signs Danang City Office Lease
MarketWatch - 6 hours ago
dotVN.com), (Pink Sheets: DTVI), an Internet and Telecommunications Company and the exclusive online global domain name registrar for the Country of Vietnam ...


Dotster Offers .TEL Domain Names as Your All-in-One Online ...
MarketWatch - Nov 19, 2008
TEL ( http://www.dotster.com/products/domains/extensions/tel) domain name, owners control what information is visible on the Web and who has access to it.


Trademark owner loses domain name claim against unauthorised reseller
Register, UK - 20 hours ago
COM • Get more from this author Dealers and resellers can use a manufacturer's trademark as a domain name even when their sales are not authorised by the ...
WIPO decides whether a trade mark can be used as a domain name Lawdit Commercial Solicitors
all 3 news articles


Rare Domain Names Available to VIP's Before Auction
SYS-CON Media, NJ - Nov 19, 2008
COM) to unveil rare domain names by special invitation. WEBPRO is releasing a very rare domain name back into the marketplace. There are several unique ...


New Aftermarket Launches with Odd Name and Business Model
Domain Name Wire, TX - 13 hours ago
I’ve written before about new domain name aftermarkets and asked if there was room for anything to compete against the incumbents. ...


Domain names and pirates
Lawdit Commercial Solicitors, UK - Nov 19, 2008
What do you do if someone simply comes along and buys a website address or 'domain name' using your name and sits on it? When the domain name server system ...


TechCrunch

Live Current Media In Trouble, Raising Cash
TechCrunch, CA - 11 hours ago
“This financing, in addition to the expected proceeds of the previously announced sale of up to six non-core domain names, is consistent with management’s ...


VMware Security Chief Leaves to Run OpenDNS
PC World - 9 hours ago
OpenDNS makes its DNS servers freely available to other computers on the Internet giving them a way to convert domain names such as amazon.com into the ...


Domain Name Auction Set for Nov. 19
IPWatchdog.com, VA - Nov 18, 2008
Aftermarket.com, a division of Thought Convergence, Inc. has announced the release of 100 noteworthy domain names to be featured in a simultaneous live and ...


Domain Name Wire

Global Warming May Be Hazardous to Your Domain Names
Domain Name Wire, TX - Nov 18, 2008
Here’s how global warming and subsequent rising ocean waters could doom a domain name extension. Last night I read an article in The Economist about the ...

Domain Names - Google News


domain? While not
the preferred route to take, it is "head and shoulders" above the
link you get from the affiliate program. Most ISP's give you web
space free. Learn a little HTML code and you're in business.
Or, if push comes to shove, hire someone to do it for you. Let's
face it, if I see a URL that I recognize as an affiliate program,
and I've been there before, I will simply "click away".

The old saying, that if a "salesperson sells themself first,
the sale of their product or service follows shortly thereafter"
is certainly true. Establish yourself on the web and in the
newsletters/ezines as someone who can be trusted, and is
knowledgeable in their field. If people get to know and trust
you, your recommendation to join your affiliate program will
carry a lot more weight.

Now that you have control over your web page, you should have a
guest book that visitors can sign. Now you have their email
address. Folks, these are literally worth their weight in gold.
You can now send them email about upcoming events on your web
site, and not be accused of spamming.

Run a contest on your web site - the prizes don't have to be off
the wall. An ebook (and there a number available free) can be
your prize - and again more email address. Write a free
newsletter/ezine and publish it on a regular basis - even more
email addresses. As long as there is content of interest, they
won't mind a gentle reminder to visit your web site.

Consider a "non-competing" partner to help you with the site or
to write articles for the ezine. It makes no difference to you
if there is another link to another affiliate program on your
site. If they are willing to share the work in return for the
link, it is to your advantage. The key here is "non-competing".

So - are affiliate programs a "boon" or a "bust"? If you simply
join and sit back waiting for the money to flow, it is the later.
If you are a "take charge" type of person and are willing to work
a little, it can be a great opportunity.


About the Author

Bob publishes the free weekly "Your Business" Newsletter
Visit his Web Site at http://adv-marketing.com/business to
subscribe. As a bonus, get 40,000 FREE E-Books from
Larry Dotson, when you visit http://www.ldpublishing.com